AI-Powered Food Tracking

Meet Nom.
Your brutally honest food companion.

Snap a photo of your meal. Get calories, macros, and a comment from the AI that has opinions about your food. Under 30 seconds per meal.

Coming Soon Meet Nom
<30s per meal
GPT-4o vision AI
EN/UA bilingual
How I Nom app showing daily calorie tracking with food photos and health scores

Why How I Nom?

Not another calorie counter. A food companion with a personality.

AI-Powered Recognition

Snap a photo of your meal and our AI identifies every item, calculates kcal, protein, carbs, and fat instantly.

Log Meals in Seconds

No more searching databases or manual entry. Just snap, review, and save — you're done in under 30 seconds.

Track Your Progress

Daily intake at a glance, weekly macro trends, health scores for every meal, and weight tracking with BMI charts.

Nom Has Opinions

Every meal gets a comment from Nom — roasts, respect, callouts, or coaching. Your blunt friend who notices patterns.

English & Ukrainian

Full bilingual support — Nom speaks your language. UI, AI analysis, and comments all work in both languages.

Privacy First

Photos analyzed via secure proxy — your API keys stay server-side. Offline support means your data works without a connection.

Meet Nom

A kiwi with a laser eye and opinions about your food. Not trying to be funny — just honest. Funny happens naturally.

Nom mascot illustration — kiwi fruit character with laser eye, confident pose
Photo: Homemade borshch with sour cream and dark bread
Respect

"Homemade borshch? This is how you do it. 320 kcal, solid protein from the beef, and actual vegetables. Grandma would approve."

320 kcal 18g protein 32g carbs 12g fat
Photo: Gas station hot dog with ketchup and mustard
Roast

"A gas station hot dog. You drove past actual food to get here. 410 kcal of mystery meat and regret. At least the mustard has zero calories."

410 kcal 14g protein 38g carbs 22g fat
Photo: Third pizza this week, pepperoni with extra cheese
Callout

"Third pizza this week. I'm not judging — actually, I am. That's 2,100 kcal of pizza in 7 days. Maybe tomorrow we try something green?"

680 kcal 28g protein 72g carbs 32g fat

Nom comments on food, never on your body. Blunt means direct, not cruel. Every comment includes a real nutritional insight.

How It Works

Three steps. Under 30 seconds. That's it.

1
Screenshot: Camera screen with food photo being taken

Snap Your Meal

Open the app, take a photo. Or describe your meal in text — both work.

2
Screenshot: AI analysis results with food items, macros, health score, and Nom comment

Nom Analyzes

AI identifies every item, calculates nutrition, and Nom drops a comment about it.

3
Screenshot: Weekly progress view with calorie chart, macro breakdown, and trends

Track & Improve

Daily journal, weekly trends, weight tracking. Nom remembers your patterns.

Everything You Need, Nothing You Don't

Built for people who want results without the chore.

Screenshot: Daily food journal with calorie ring, meal entries with photos and health scores

Daily Journal

Swipe through 28 days of history. Every meal logged with photo, macros, and Nom's take. See your daily calorie ring fill up in real time.

Screenshot: Weekly progress charts — calorie trends, protein/carbs/fat breakdown, step count

Weekly Insights

Calorie trends, macro breakdowns, step tracking, and weight progress with BMI charts. See the big picture without the spreadsheet.

Screenshot: Share card (9:16) — food photo, Nom comment, macros, health score, branding

Share Cards

Every analysis becomes a shareable 9:16 card — photo, Nom's comment, macros, and health score. One tap to stories.

Questions?

Good enough for "am I eating well?" — not for competitive bodybuilders counting every gram. GPT-4o vision analyzes your actual photo, so it works great for home-cooked meals where barcode scanners fail. You can always adjust portions after the analysis.

Blunt, not mean. Nom comments on food, never on your body or weight. Think of a direct friend who tells you what they actually think, not what you want to hear. Every comment includes a genuinely useful nutritional observation. Nom respects cultural foods — roasting grandma's borshch is different from roasting a gas station hot dog.

Photos are analyzed via a secure server-side proxy — no API keys on your device. Photos are stored locally first and backed up to secure cloud storage. The app works offline too — photos queue up and get analyzed when you're back online.

Free tier includes 10 photo analyses per day. Premium unlocks unlimited tracking for ~$4.99/month or ~$39.99/year. The subscription is justified by contextual pattern insights — Nom remembering your habits and giving you personalized feedback, not just removing limits.

English and Ukrainian. The entire app — UI, AI analysis, and Nom's comments — works fully in both languages. Nom speaks Ukrainian naturally, not through machine translation.

Yes. You can describe your meal in text and the AI will analyze it the same way. Photo-first is faster, but text entry is there when you need it.

Coming Soon

How I Nom is launching soon on iOS and Android. Be the first to meet Nom.

Coming soon on App Store
Coming soon on Google Play
Coming Soon